Open Season Declared on IMAX

"Open Season" is fairing quite well in the land of Warren Miller and documentaries about British Columbia Cariboo mating patterns, as it pulled in $1.45 million in it's opening weekend in IMAX theaters.



Now while that may not initially sound like much, $1.45 million translates into a $22,000 per-screen average, which is pretty impressive.

Or is it?

I really have no idea, but $22,000 per-screen sounds like a lot to me, and people tell me it's a lot, so frankly it must be.

I guess I should just be glad that people aren't telling me that eating 6 month old mayonnaise is a good idea.

AWN Open Season IMAX Article